The MedicCast Network (MedicCast.com), an online network for medical professionals, reached the half-million downloads milestone this week.  The network is one of the top medical content providers online, independent of large media publishers and special interest groups.  MedicCast Network programming is focused on the medical professionals and students in a variety of fields and reaches audiences worldwide.

Training Medical Professionals in a Tight Job Market

Despite the recession surrounding the rest of the job market, the health services market is booming.  Thousands begin training each year to fill voids in the health care job market as nurses, paramedics, and emergency medical technicians.  Each of these individuals struggles with learning a the difficult skills of a trained medical professional, many while maintaining families and working other jobs.  There was a need for some way to educate and motivate these people to continue working towards their goals.  Many turned to online resources as a way to supplement their education.

The MedicCast Network started with the MedicCast podcast for EMTs and paramedics. Since its first episode  in February of 2006, the MedicCast podcast has striven to reach the emergency medical community with medical news and tips for the EMS provider.  Since then, along with sister programs like the Nursing Show and MedicCast News, the MedicCast Network has attracted new advertisers to the online space and is planning strategies for partners in 2009.

Each week’s free episodes feature news and commentary for their audiences.  The listeners also receive a weekly tip or procedural review aimed at refreshing knowledge and reviewing techniques.  Many subscribers are students in their respective fields and use the weekly updates as study aids and test preparation tools.  Listeners are able to tune in online using any web browser, download and listen on their mp3 players, or burn the episodes to a CD.  “One of the advantages for busy professionals is the way the show provide the audience a way to listen on their own schedule: in the car, around the house, or doing chores,” says host and MedicCast founder, Jamie Davis, the Podmedic.

About the Host, Jamie Davis, the Podmedic

Jamie Davis is a registered nurse, a licensed paramedic, and has training in broadcast audio and video production.  In 2005, he began recording programs for himself as a study aid and for refresher training.  He quickly realized that others would benefit from his tactics.  Since then, he has made acquaintances around the world and has interviewed leaders and innovators in a variety of health fields.  In addition to his role as host of the network’s programs, Jamie is also a nationally recognized speaker on the use of new media tools for higher education.

The programs in the network include the Nursing Show, The MedicCast, and the MedicCast News.  The Nursing Show a program for nurses, by nurses reaches out to nurses, nursing students, and educators with focused tips, medication and procedure reviews just for today’s busy nursing professional.  The MedicCast is a weekly program for EMTs and paramedics with consistently high ratings in online podcast directories like iTunes.  The MedicCast News is a short news only program produced in the middle of the week.  This short news program is found at the Podcaster News Network.

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